Apple introduces new finishes for its iPhone ‘Pro’ series every year, experimenting with different variations. Naturally, releasing a new model in the same color is going to be a boring strategy, which is why the company changes things up every 12 months. On this occasion, a Middle Eastern retailer joked that we should buckle up for the iPhone 16 Pro and iPhone 16 Pro Max, possibly coming in a new coffee finish, and it will be the first time Apple has taken this approach.
The teaser also suggests that the iPhone 16 Pro and iPhone 16 Pro Max will gain a new macro feature, allowing you to capture an insane level of detail when zoomed in.
The teaser was posted by Sharaf DG, a well-known consumer electronics retailer based in Dubai. Apart from the “Stay Tuned” mention at the end of the 14-second clip, there was no other text present that highlighted the new features coming to the iPhone 16 Pro and iPhone 16 Pro Max. Thankfully, that was unnecessary as the video conveyed the message in black and white. The subtle hints were noticed by @emkwan, who posted the teaser on X, showing a cup of coffee.
The video zooms in on the coffee, with the iconic triple rear camera array appearing, along with the two-word text at the very end. Now, the drink alone highlights that the iPhone 16 Pro and iPhone 16 Pro Max will be coming in a new color, but there’s something else too. The way the video zooms in on the coffee suggests that Apple could introduce a new macro feature to both flagships, bringing ridiculous levels of zoom to capture incredible detail.
Did a DUBAI tech retailer just leak/tease us with a look at the upcoming iPhone 16 Pro Max’s color and camera upgrade? 👀
This was posted a few moments ago on their official Facebook account. What do you think? photo.twitter.com/ku1Ax6VaZ7
— EMKWAN (@emkwan) September 2, 2024
Apple currently offers this feature starting with the iPhone 13 Pro and iPhone 13 Pro Max, with the Ultra Wide camera used to capture macro photography. The company could introduce a new layer to this imaging feature, providing better close-ups. While we don’t know the full extent of these details, Apple ‘It’s Glowtime’ Event on September 9th is just a week away, so there isn’t much time left for the announcement to happen and to learn more about the new flagships.
News source: @emkwan