Truist raises Alphabet stock price target, cites strong user engagement

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Written By Pinang Driod

On Wednesday, Truist Securities updated its stance on Alphabet Inc. (NASDAQ:), the parent company of Google, raising the price target to $170 from $158 while maintaining a Buy rating on the stock. The adjustment reflects a positive outlook based on sustained user engagement and advertising revenue growth, particularly in Search and Social platforms.

The firm anticipates Alphabet’s first-quarter results for 2024 to surpass consensus estimates, citing cost management as a key factor in driving year-over-year margin improvement. According to insights from digital advertising agencies, the momentum Alphabet experienced in the fourth quarter of 2023 has continued into the first quarter, bolstered by increased spending in Brand and e-commerce advertising.

Alphabet’s Search and YouTube platforms have been highlighted as significant contributors to this trend, with continued growth expected despite a cautious outlook for the second quarter of 2024 due to macroeconomic factors. Truist Securities anticipates the company to focus on investments in Cloud and Artificial Intelligence technologies moving forward.

Despite Alphabet’s shares underperforming compared to its peers year-to-date, Truist Securities believes the company’s valuation remains attractive. The firm also suggests that the potential for Alphabet to initiate a dividend could further support a positive view on the stock.

InvestingPro Insights

Alphabet Inc. (NASDAQ:GOOGL) continues to exhibit robust financial health and market performance, with key metrics from InvestingPro underscoring the company’s strength. The firm’s market capitalization stands at an impressive $1.93 trillion, reflecting its significant presence in the market. The P/E ratio, a measure of the company’s valuation, is 26.8, with an adjusted P/E ratio for the last twelve months as of Q4 2023 at 24.76. This indicates that Alphabet is trading at a low P/E ratio relative to its near-term earnings growth, which aligns with Truist Securities’ positive outlook.

Additionally, the company’s revenue growth has been steady, with an 8.68% increase over the last twelve months as of Q4 2023. This growth trajectory is further supported by a strong gross profit margin of 56.94%, showcasing Alphabet’s ability to maintain profitability. With the next earnings date slated for April 23, 2024, investors will be keen to see if these trends continue in line with Truist Securities’ projections.

InvestingPro Tips highlight that Alphabet holds more cash than debt on its balance sheet and is a prominent player in the Interactive Media & Services industry. These factors, combined with the company’s ability to sufficiently cover interest payments and the fact that its liquid assets exceed short-term obligations, provide a reassuring financial picture for potential investors. For those looking for more in-depth analysis, InvestingPro offers additional tips on the company’s financial health and market potential. With the use of the coupon code PRONEWS24, users can get an additional 10% off a yearly or biyearly Pro and Pro+ subscription, gaining access to a total of 13 InvestingPro Tips for Alphabet Inc.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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