Voters describe their 2024 choice between a Trump second term and a Biden second term as a choice between REVENGE or NOTHING in Daily Mail poll

Photo of author
Written By Maya Cantina
  • JL Partners asked 1000 voters for a word to sum up Biden and Trump’s plans
  • The results suggest the nation has a bleak view of the 2024 candidates 

Voters weighing their options ahead of the 2024 election see their likely choice in bleak terms: A candidate seeking ‘revenge’ or a candidate with no real plans for his second term.

That is the stark result of an exclusive poll for DailyMail.com, which asked 1000 likely voters for one word to describe what Joe Biden and Donald Trump each want from a second term.

The results suggest why so many voters say they are underwhelmed with the choice facing them.

For Biden they show that he is failing to communicate a clear manifesto to voters.

‘Nothing,’ was by far the most popular word to describe what he wanted to achieve, with ‘economy,’ and ‘peace’ the next in line. 

JL Partners asked 1000 likely voters for the one word they associated with Joe Biden’s plans for a second term. The results will make sobering reading for the president’s campaign

President Joe Biden

Former President Donald Trump

The 2024 election is heading towards a rerun of the 2020 matchup between Joe Biden and Donald Trump. Voters do not seem enthused by the prospect

The wordcloud is very different for Trump, who has perhaps been too successful in signposting his intentions.

The former president, who spends a huge amount of his time railing against opponents and critics, is associated with: ‘Revenge’, ‘power,’ and ‘dictatorship.’

‘It distils the essence of this campaign pretty accurately,’ said author and conservative commentator Matt Lewis.

‘In the case of Donald Trump, the brand that has emerged is one that he has intentionally cultivated, and he has sought to become the candidate of vengeance.

‘In the case of Biden, I think this is perhaps not great news. But then again it’s not terrible: It could have been old, it could have been demented. 

‘Instead, it’s nothing. It’s a blank slate. And they do say vanilla is the most popular flavor of ice cream.’

Both candidates have had problems getting their message out in the past months. 

Trump’s campaign appearances have been sandwiched between court dates and legal prep. At times he has had to use courtroom steps to deliver his political tirades, railing against prosecutors and judges that he said were intent on keeping him from the White House.

Trump has used rally speeches and other appearances to rail against opponents. He has even leaned into the idea of being a dictator at times, as a way of getting things done

Trump has used rally speeches and other appearances to rail against opponents. He has even leaned into the idea of being a dictator at times, as a way of getting things done

Trump has used his court appearances to rail against opponents to the assembled press

Trump has used his court appearances to rail against opponents to the assembled press

In the new year he is scheduled to get back on the campaign trail in Iowa, ahead of its caucuses in mid January, and his first big chance to chalk up victories against his Republican opponents for the party nomination.

Meanwhile, Biden has been trying to manage a string of crises. From Ukraine to the Middle East to the border with Mexico, he has been juggling the demands of international allies, as well as Congressional friends and enemies, from the White House. 

Poll after poll has shown that his positive message, that he is the best person to manage the economic recovery from the pandemic, is falling on deaf ears.

Aides privately say he will be stepping up his campaign events in the new year.

It can’t come soon enough for his supporters. He has seen his lead over Trump evaporate in the past six months. 

In a head-to-head matchup, our DailyMail.com poll had Biden one-point ahead in June; one point behind in September and October, and now three points behind.

James Johnson, co-founder of polling firm J.L. Partners, said the wordclouds made for bleak reading. 

‘Biden may not have set the world alight three years ago but he was the candidate of calm, and recovery from the pandemic. Now he is the nothing man,’ he said.

‘And for Trump, rather than people thinking he has a plan to restore America, most think he is just out for personal revenge.’

That may not be winning message by itself, he added. 

The wordcloud for independents' thoughts on a Biden second term shows how much work he has to do to win over floating voters. Some see him as being interested only in retaining power

The wordcloud for independents’ thoughts on a Biden second term shows how much work he has to do to win over floating voters. Some see him as being interested only in retaining power

While Biden offers something of a blank slate to independent voters, they have a clear image of who Trump is and what he might be looking for in a second term

While Biden offers something of a blank slate to independent voters, they have a clear image of who Trump is and what he might be looking for in a second term

‘But without a viable alternative from Biden, they may opt for Trump anyway; at least “revenge” means doing something. 

‘The Biden campaign will be hoping to set out their vision of his second term in the coming months to shift views. But the big question is, is the American public listening?’

Trump has been clear in what he plans for a second term. He has talked of seeking to ‘weaponize’ the Department of Justice, and of wanting ‘retribution’ again enemies that he has branded ‘vermin.’

After the violence of Jan. 6, his core team is made up of loyalists who may be less likely to restrain than his first-term officials.

And when he was asked directly by Fox News host Sean Hannity, to promise ‘you would never abuse power as retribution against anybody?’ his response was designed to trigger outrage: ‘Except for day one.’

In their word clouds, Democrats show that they were listening: Power, dictatorship, corruption, all feature, along with destroy, anarchy and corruption.

J.L. Partners polled 1000 likely voters about their intentions for the 2024 election. They showed Trump has extended his lead over Biden in the past six months

J.L. Partners polled 1000 likely voters about their intentions for the 2024 election. They showed Trump has extended his lead over Biden in the past six months

Republicans use terms that are more approving: America, success, and peace, as well as others that see a leader who will tackle pressing problems such as border and economy.

Democrats have a clearer idea of what they think Biden wants to achieve in a second term. The top words they picked were: Economy, democracy and peace.

Democratic strategist Hank Sheinkopf said the results showed that people had strong feelings about Trump, but were less certain about Biden.

That could be a weakness for the president, he said. 

‘The Biden strategy right now is to make is to make sure that people know Trump is not anti our democratic system. That his rhetoric is dangerous, therefore, he is dangerous,’ he said.

‘But what this poll says is, that may not be the case, because we really don’t know whether people think he is dangerous or not.’

ᴀʀᴛɪᴄʟᴇ ꜱᴏᴜʀᴄᴇ

Leave a Comment

data data data data data data data data data data data data data